Every company, product, and service has a story to tell. My job is to make sure it’s a damn good one. I’ve spent my career making the complicated feel simple, the technical feel human, and design feel effortless. As an experience consultant, I’ve worked across many industries leading teams, diving deep into UX/UI, strategy, storytelling, and now AI. Translating big ideas into real things. Each project builds on the last, giving me a unique perspective on technology, design, and how people interact with both.

Based in Dallas, TX. Dad to two incredible girls. Lifelong learner. Glass always half full.