Northwell Health
Northwell Health

Vision & Product Design

Summary

Summary

Northwell Health knew their call center operations needed transformation, but they lacked a clear vision for the future. I helped them define that vision, crafting AccessNet, a centralized platform designed to streamline operations, personalize patient experiences, and improve efficiency.

Northwell Health knew their call center operations needed transformation, but they lacked a clear vision for the future. I helped them define that vision, crafting AccessNet, a centralized platform designed to streamline operations, personalize patient experiences, and improve efficiency.

Role

Role

Role

Experience Design and Strategy

Experience Design and Strategy

Experience Design and Strategy

Deliverables

Deliverables

Deliverables

Experience Design & Strategy

Experience Design & Strategy

Experience Design & Strategy

To sell the vision, I created the story that brought the future of AccessNet to life. This wasn’t just slides and data. It was a strategic, immersive pitch that secured buy-in and funding from leadership, paving the way for real change.

With approval in hand, I led the product and experience design for AccessNet, translating the vision into reality on Salesforce Service Cloud. This meant creating a seamless, patient-first experience that empowered call center agents to deliver faster, more personalized service while integrating Northwell’s many systems into a single, intuitive platform.

Patient Record
Patient Record
Patient Record
Patient Record

From high-level strategy to hands-on design execution, I helped turn an idea into an enterprise solution, redefining how Northwell’s call center operates and setting the foundation for a smarter, more patient-centric experience with a 17% productivity lift and 500% more chats.

AccessNet Components
AccessNet Components
AccessNet Components
AccessNet Components

Steve Basmajian

Steve Basmajian

Steve Basmajian